DESIGN SYSTEM
DESIGN PRINCIPLES
Design Principle: Clean
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Design Principle: Rustic charm
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Design Principle: Modern comfort
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DESIGN TOKENS
Design Token: Borders
Border radii
Border radius: 1.25rem (20px)
Border radius: 0.9375rem (15px)
Border radius: 0.625rem (10px)
Border radius: 0.375 (6px)
Border radius: 0.3125rem (5px)
Border radius: 0.25rem (4px)
Border radius: 0.1875rem (3px)
Border radius: 0.125rem (2px)
Border radius: 0.0625rem (1px)
Border width
Border width: 0.3125rem (5px)
Border width: 0.25rem (4px)
Border width: 0.1875rem (3px)
Border width: 0.125rem (2px)
Border width: 0.0625rem (1px)
Design Token: Breakpoints
Breakpoint: …
Breakpoint: …
Breakpoint: …
Breakpoint: …
Breakpoint: …
Breakpoint: …
Design Token: Colors
White
#FFFFFF
Black
#010101
Yellow
#FFCD00
Brown
#D8BD8D
Blue
#286EA4
Design Token: Fonts
font-family – sans: -apple-system
font-family – serif: ui-serif
Design Token: Font letter spacings
Font letter spacing: Loose
Font letter spacing: Normal
Font letter spacing: Dense
Font letter spacing: Denser
Font letter spacing: Densest
Design Token: Font sizes
Font size: 2rem (32px)
Font size: 1.75rem (28px)
Font size: 1.5rem (24px)
Font size: 1.25rem (20px)
Font size: 1.125rem (18px)
Font size: 1rem (16px)
Font size: 0.875rem (14px)
Font size: 0.75rem (12px)
Design Token: Font weights
Font weight: Bold
Font weight: Regular
Font weight: Thin
Design Token: Heights
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Design Token: Objects
Object: Freeway 93, and exit 23 outline
Object: Pine tree line outline/silhouette
Object: Pine cone outline/silhouette
Object: Eagle’s Landing house outline
Object: Eagle’s Landing dock outline
Object: Eagle
Object: Eagle’s nest
Object: Lake Winnipesaukee outline
Object: Lake Winni native fishes outline
Object: Lake Winni native ducks outline
Object: Native Moose
Object: Stacked wood wall – whole logs
Object: Stacked wood wall – split logs
Object: Stacked wood firepit – split logs
Object: Stacked loose stone walls
Object: Fishing hook/lure
Object: Fishing bait
Object: Fish net
Object: Hatchet
Object: Axe
Object: Knife
Object: Rifle
Object: Pistol
Object: Wooden canoe
Object: Boat
Object: Dock cleat
Object: Rope (i.e., for tying off boats)
Object: Knots
Object: Fishing net
Object: Map (e.g., nautical map at Hale Pau Hana, land map, …)
Object: Compass
Object: Sextant
Object: GPS navigation screen (modern digital nav)
Object: Distressed paint (Hale Pau Hana mirror frame)
Object: Dream catcher (Hale Pau Hana. Iroquois?)
Design Token: Patterns
Pattern: Weave (e.g., eagle’s nest)

Pattern: Net (e.g., fishing net)

Pattern: Wood grain – tree rings

Pattern: Wood grain – side profile

Pattern: Stacked wood wall – whole logs

Pattern: Stacked wood wall – split logs

Pattern: Shiplapped wood wall

Pattern: Stacked stone wall – loose stones

Design Token: Sights (moments?)
Sight: Drive up the 93 to exit 23
Sight: Dock, back of boat lounge seat, sensing the lake
Sight: Gusto’s, 1st floor, bakery and espresso bar
Sight: Gusto’s, 2nd floor, corner table, lake view
Sight: Elevated over-the-trees view of lake Winni (e.g., Castle in the Clouds)
Design Token: Smells
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Design Token: Sounds
Sound: Frogs ribbiting at night
Sound: Birds chirping in the woods
Sound: Campfire wood crackling
Sound: Fishing reel unwinding from casting a line
Sound: Water gently lapping (e.g., against lake shore, against boat, …)
Design Token: Spaces
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Design Token: Tastes
Taste: Local maple syrup
Taste: Gusto’s food (e.g., cinnamon roll, bolognese, milano, …)
Taste: Angelic Farm blueberries
Taste: Moulton Farm corn
Taste: Village Kitchen breakfast
Design Token: Touches
Touch: Warm wet bubbling jacuzzi water
Touch: Cool wet lake water
Touch: Hard wood grain
Touch: Coarse stone (e.g., granite)
Design Token: Widths
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